Our services increase your competitive advantage by adding practices to increase perceived value, and/or decrease operational costs, while leveraging your current processes for rapid adoption.
Market Sensing is a practice primarily used to increase perceived value. How do you know what you can do about your target market? What information do you use to create your perception? How do you know it is an accurate perception? This is Market Sensing. There are hundreds of practices you can use to conduct market sensing and increase your competitive advantage. We can help.